Similac Infant Formula Packaging: Silver, Graphics & Packaging
Similac Infant Formula Packaging: Silver, Graphics & Packaging |
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Contact: Gary Grossman, IDSA, IDI/Innovations & Development Inc., 201.941.5500 Designers: IDI/Innovations & Development Inc. and Ross Products Div. Abbott Laboratories Client: Ross Products Div. Abbott Laboratories Radically different from anything in the baby aisle, the blow-molded white bottle with ready-to-eat baby formula considers the user every step of the way. Rectangular for optimal storage and handling, the bottle has a screw-off cap for secure resealing, plus a molded-in "blade" to break the freshness seal. |
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