"Without Thought": Gold, Design Explorations
"Without Thought": Gold, Design Explorations |
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Contact: Scott Underwood, IDEO Product Development, 650.289.3409 Designers: IDEO Product Development, Japan & US Client: Diamond Design Management Network, Japan Even designers get the blues, and the design exploration workshops sponsored by IDEO and the Diamond Design Management Network go a long way toward recharging creative batteries. In this three-day program, participants created and visualized ideas for products that would communicate their purpose intuitively, such as a rotating CD player turned on like a fan or a scale made of warm, welcoming spongy material activated by stepping on it. "A bushel full of good ideas are presented. All are based on one of the fundamental tenets of basic design: Use all of your senses-touch, sight, hearing, taste and smell. A research project that belies its title "Without Thought." There is plenty of thought here. Very sensuous products, simple and elegant." - Edward Zagorski, FIDSA |
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